From a customer

This tool turned a messy mix of research, customer insight, and business context into remarkably clear positioning and marketing strategy. It surfaced assumptions, challenged weak evidence, and translated the analysis into practical decisions and next steps. What would normally have taken weeks felt fast, rigorous, and immediately useful.

Sam WardSam Ward, Alderman+Ward
1Step one

Build your marketing foundation.

Start with the $19.99 Audit if you want to see where the gaps are. When you’re ready to fix them, the Foundation gives Vuni the source material it uses for everything that comes next.

Start here

Score yourself first.

Enter your URL and Vuni scores your messaging, plus how ChatGPT, Claude, Perplexity, and Gemini describe you when a buyer asks them cold.

$19.99

Launch price

Audit my site
Do it yourself

Vuni | Marketing Foundation

Know your audience, competitors, positioning, messaging, and story. The strategic work, done as a project, yours to download and keep.

  • Your Ideal Customer Profile and buyer insights
  • Competitive analysis and differentiation
  • Your positioning and value proposition
  • Messaging framework, story, and brand voice guidance
  • Yours to download and keep
$199
Foundation + Strategy

Vuni | Foundation + Strategy

Build the Foundation, then turn it into a marketing plan with one objective, three initiatives, a budget, and your first 90 days. Buy both together for $249 and save $49.

  • Your complete Marketing Foundation
  • One objective, three initiatives, a budget, and your first 90 days
  • Current competitor activity checked before the strategy is written
  • Both documents are yours to download and keep
$249
Done with you

Work With an Expert

The full setup, worked through with a senior marketer.

  • Vuni generates your complete Foundation and Strategy
  • A senior marketer reviews everything before you meet
  • A working session where weak assumptions get challenged
  • Positioning and messaging refined with you
  • One post-session revision
  • Your approved Foundation loaded back into Vuni
$3,000

Already have a Foundation? Add the Marketing Strategy for $99. Vuni uses your Foundation and current competitor activity to build the plan. Starting fresh? Buy both above for $249.

Want to talk first? Book a call.

Or take it a stage at a time.

Prefer to build the Foundation in pieces? It has four stages. Each answers one question and gives you something to keep. Buying the stages separately costs more than buying the complete Foundation.

Where am I?

Positioning Map

See who your competitors are, where everyone sits, and where there’s room for you.

$49
Who am I selling to?

Your Buyer & Their First Impression

Define who you should sell to and see what your website currently tells them about you.

$49
How can I win?

Competitive Gaps & Positioning Options

Go deep on the competitors that matter, find what they leave open, and choose from three defensible ways to position yourself.

$99
Lock it all down

Positioning Blueprint

Turn all the decisions you’ve made into one finished positioning document that your website, sales deck, content, and campaigns can work from.

$49
2Step two

Put it to work every month.

Whichever way you built the Foundation, this is what runs on it.

Vuni Content Engine

Every draft is written from your Foundation: your positioning, your messaging, your voice. You approve and post. It needs a Foundation to write from.

  • 12 LinkedIn posts a month, about 3 a week
  • Up to 2 blog articles or thought-leadership pieces
  • 2 emails or newsletters
  • A content plan for the month: what goes out, when

16 pieces and 40 generations a month · revisions don’t count against your pieces · 1 brand, locked at signup · cancel anytime · unused pieces don’t bank.

$49 /month

plus $199 for the Foundation, charged with your first month. Already have one? It is not charged again.

Vuni Competitor Watch

Your competitors’ sites, press, and social, read weekly. When something moves, you hear what it means for your positioning and what to do about it, written for your situation, not a template.

5 competitors · weekly sweeps · 1 company · cancel anytime.

$49 /month
The obvious question

Why not just use Claude? Fair question.

Claude will also do whatever you ask, and that’s the catch: if you’re not a marketer, you don’t know what to ask. Vuni was built by a marketer with decades of experience, and the frameworks and guidelines are built into the platform. It asks you the questions a strategist would, then builds from your answers. We know what good looks like, and we’ve built this to perform to our standards.

And if you’re an engineer founder without budget for a marketer yet, this is the bridge. Your first marketing hire walks into positioning, messaging, and strategy that already exist. Their onboarding and results are smoother, and your future sales team has what it needs to win.

That’s what you’re paying $199 and $49 a month for. Not just access to an AI. It’s built out, with proper frameworks.

Not sure yet? The audit is $19.99 while we launch.

FAQs

Why not just use ChatGPT or Claude?

They do whatever you ask, and that's the catch: if you're not a marketer, you don't know what to ask. Vuni was built by a marketer with decades of experience, and the frameworks and guidelines are built into the platform. It asks the questions a strategist would, holds one source of truth about your company, and builds everything from it. We know what good looks like, and we've built this to perform to our standards.

I already spent real money with an agency on positioning.

Amazing, and that work isn't wasted. Start with the audit: it reads your site the way a buyer does and shows you whether your website is actually carrying the positioning you paid for. Plenty of good positioning never makes it onto the page.

Do edits count against my 16 pieces?

No. Editing something Vuni just made, shortening it, changing the tone, rewriting a headline, changing a CTA: none of it counts against your monthly pieces. The boundary is simple: a revision improves the piece you're working on. Turning one post into a different post about something else is a new piece, and it counts as one. The plan also carries a monthly pool of generations, and a revision is one, so the pool is what bounds a very heavy month.

What happens when I hit 16?

Nothing dramatic. Unused pieces don’t roll over; the 16 reset each month, and so does the generation pool. If you need more than that regularly, talk to us.

What exactly does Work With an Expert include?

Vuni generates your complete Foundation and Strategy, a senior marketer reviews it all in advance, you get a working session where weak assumptions get challenged, one post-session revision, and the approved Foundation loaded back into Vuni. It’s a defined engagement: no ongoing Slack, no open-ended consulting.

Does the Content Engine work without the Foundation?

The engine writes from your marketing brain: ICP, positioning, messaging, voice. Vuni | Marketing Foundation builds that brain, and the engine needs one. It also locks to one brand at signup; a different brand is a different subscription. Without a brain to draw from, generic content is what you already have.

I'm a consultant. Can I run Foundations for my clients?

Each Foundation is built for one company and each engine subscription locks to one brand, so client work means one per client. If you’re running this for a roster, talk to us; partner pricing is a conversation we want to have.

We're product-led. We sell to SMBs. Will this work?

Vuni is built for sales-led companies selling to enterprise, where "why you over the others" decides six-figure deals. If that’s not you, take the audit anyway; it’s honest about fit either way.

We're a managed-services company (MSP/MSSP). Can we use it?

If you sell into mid-market or enterprise and keep losing on differentiation, yes. Same products, same process.

Start here

See your score first.

Enter your URL and Vuni runs the audit for you: $19.99, no punches pulled. The fix starts at $199.

Audit my site for $19.99
Pricing: $19.99 Audit, $199 Foundation, $49/mo · Vuni